Canadian Western Bank today announced its support of the Vancouver Sun Run as title sponsor of the Corporate Team Division for the next three years. The event is Canada’s largest 10K road race, with more than 40,000 participants and 2,300 volunteers.
The opportunity to connect with community members to share our message of the importance of wellness – both physical and financial – was the deciding factor. CWB has three branches offering full service business and personal banking within close proximity to the race: Park Place, West Broadway and Kitsilano.
“The Vancouver Sun Run is an excellent way for CWB to reach out to our neighbours to position ourselves as a choice for their personal and business banking needs,” said Mario Furlan, Senior Vice President and Regional General Manager. “We have a strong history of providing business lending in this market, and it’s important to us that potential clients understand that we can help them with their overall financial wellness. We’re having some fun with the concept that the payoff of prepping for the race and achieving their physical goals is akin to the payoff of working with our team to set and achieve their financial goals.”
The Vancouver Sun Run takes place Sunday, April 23 at 9:00am in downtown Vancouver.
For further information, please visit www.vancouversun.com/sunrun